Since its discovery in 1997, millions of consumers have safely enjoyed the benefits of BioCell Collagen®, a patented dietary supplement that provides a highly bioavailable matrix of collagen and hyaluronic acid. Collagen is the essential glue-like substance in our connective tissues that provides the structural framework of healthy skin, joints, tendons and ligaments. Hyaluronic acid (HA) is the hydrating sponge-like substance in our extracellular matrix that provides fluid lubrication to our joints and suppleness to our skin. As we age, we experience the loss of collagen and HA, which results in the deterioration of our connective tissues. Taking a daily supplement of BioCell Collagen® helps to counteract these negative effects. Promotes joint comfort and mobility. Helps renew cartilage. Promotes skin, joint, tendon and ligament health via nutritional support of connective tissue. Clinically shown to increase skin collagen. Clinically shown to reduce facial fine lines and wrinkles. Clinically shown to reduce skin dryness by up to 76%. Patented composition and molecularly optimized for high absorption.